The Importance of Cable TV Retail Pricing

For most customers in any kind of business, retail pricing is important. In other words, we need to stick with the exact retail price of the product or service given by the company itself. Why retail pricing is very important for all of us in terms of business relationships? Let us try to give you an example of a business that sticks to their retail price. For example, a computer shop in the mall sells personal computers (PC), laptops, printers and other accessories that are related to technology. It is quite normal for you to ask about their respective retail prices.

If you are interested in buying a laptop, there are two different kinds of prices. They are called as the selling price (SRP) and the monthly installment price (MIP). When it comes to selling price, it is the exact normal price being set by the seller to you. If you are going to buy an ASUS laptop that is worth $400, it is the exact retail price. For this kind of price, you can pay it through cash or credit card. It really depends on the seller itself, whether he or she accepts credit card for a product with selling retail price.

On the other hand, monthly installment price is where you pay for the product on a monthly basis. If you compare it with an exact price, it seems that you will do it by means of down payment. Products that are having their own retail price shall be paid in full by cash or credit card. But for products that are on installment basis, you can pay it at a lower price every month. In the end, you will realize that monthly installments are more expensive than buying the product with the exact retail price.

The same thing goes to cable or digital television providers. For most companies like this, they are accepting payments in a subscription basis. It means that you are paying them in a recurring process. Their products and bundle packages are having their own retail prices, and it’s on selling mode. You are not paying them in full or monthly installment basis. Instead you are paying them in terms of subscriptions. You are subscribing to a product that gains you access and features in the world of cable television. Unlike monthly installments, it is difficult for you to cancel it.

Subscriptions are very easy to cancel anytime in case you are not satisfied with it. The cable TV company made a promise to their customers about the different deals in subscribing with one of their TV bundles. In other words, they will give you the money back guarantees for you to be sure that risk is not involved here. If you are not satisfied with the product subscribed in your respective cable television provider, you can file a request to their customer service about the cancellation of your deal. This is how important for us to know about the exact prices of our products, and we should not make any bad decisions at all.