Month: January 2019

Retailing begins with the quest to attract more people to the store. The exterior of the store is the first attraction for the passers-by. A well-decorated store front can make the people stop and at least have a look at the displayed items. For the visual merchandisers, the retail window displays are free advertising spaces. These are the means to urge the people to come inside the store to buy the products or services. So these turn the common people into customers. The designers of these spaces utilize these to the maximum effect by using various methods of display. The techniques of graphic design, different types of illumination, and placement of the product in the retail window displays are key elements of window dressing.

The retail window displays are guided by the store philosophy and profile. Whether the display shall feature expensive or economic products, how frequently the display shall change, and whether the prices shall be displayed on a regular basis are some of the aspects that the visual merchandisers consider while going about their work.

In the exhibitions, where you are provided with a temporary stall and do not have the benefit of a permanent window display space, the visual merchandisers design and decorate the entire stall to make it look appealing for the onlookers. Whether it is the placement of the mannequin, its dressing, the placement of product, the exhibition stand design, the design of chairs and tables, the lighting, the billboards, the posters, and other POP material, these are used judiciously to attract the maximum number of customers.

If there are some events to be held, such as the fashion shows, the music concerts, weddings, etc., the event dressers utilize the space to provide the perfect ambience both for the visitors or guests and the clients using this facility.

The designers and dressers of the retail window displays, events, and exhibitions use the computers to maximum the effect for deciding the right design, layout, and dressing of the spaces. They use several types of software, such as 3D Studio Max, Illustrator and Photoshop, etc., to do the 3D modeling. By using these, they can suggest how the space will come up by using the different mix of design, lighting, POP material, placement, etc. This helps in the proper planning and execution of the project. It is important to save cost, time, and effort in trying out the different options before selecting the right one. The 2D models are used to design the cardboards, billboards, and other 2D displays with which the store or stall front can be decorated.

Whether these are the retail window displays for a store chain in the busy market location or for your store or boutique, having a look at the display techniques and methods of other stores also helps. At first, it helps provide fresh ideas for the visual merchandiser. Second, it helps aid the designing effort by creating something different from the nearby stores.

So all these methods are essentially the ways and means to promote the sales effort of the store, thereby increasing its business.

At Pathfinder, we aim to devise a methodology that helps your business venture, brand, and business expertise gain solidity and momentum. Key element of our methodology is modifying existing work culture and ensuring the growth of the company.
Introducing XtreMe Imperium, a technology solution that is designed for facility operations including space management and planning, operations, asset management and lease management.
XtreMe Imperium helps organizations to manage their complete cycle of workplace business processes, from space and facilities to assets, to leases, work orders and operations. XtreMe Imperium delivers the strongest combination of integration, collaboration and business value today for corporate real estate and financial executives, facilities and real estate professionals, and business partners.
Unlike other CAFM technology products, XtreMe Imperium was developed from the ground up as an integrated, Web-based solution. The XtreMe Imperium platform was architect ed specifically to address the three major shortcomings of traditional tools, namely ease of use, integration, and data access and collaboration.
Advantages & Benefits of XtreMe Imperium
A fully integrated solution with market-leading functionality to manage all workplace information & processes (space, leases, assets, operations, etc.)
Business process automation accomplished via a state-of-the-art workflow engine that allows clients to build, execute and refine manual internal and collaborative processes
Ability to access and analyze workplace data from disparate data stores and applications in one central location
Cross-enterprise integration for seamless information exchange with Finance, HR and other enterprise systems that drive real estate, facilities and operations
More out of the box capabilities, with fast and easy user configuration, in contrast to the steep learning curve and heavy customization required with competing products
Executive dashboards and real-time reporting to improve insight, planning and decision- making.
Professional services and solution partners that provide best practices in deployment and utilization to ensure and accelerate client success
Technology innovation and leadership in platform, product development and industry alliances to drive continuous value for clients
Retailer Sales Reporting:
XtreMe Imperium – Retailer sales reporting, a centralized reporting system for a malls POS data. It provides access to detailed, consolidated reporting of all retailers. We collect your data, and deliver it through reports that are customized to meet your needs.

XtreMe Imperium Retailer Sales Reporting allows you to
Manage master information of all retailers
Web based daily / optional intranet* reporting of POS data
Accurate sales information from retailers. No Misreporting
Analytical Information of brand & category performance
Average spend size with daily trends
MIS to strategist and implement Mall promotions

How it works
It all starts with the client software running on each locations POS server. This client is a small application that is set up to execute using Windows Scheduler. This gives you full control over how frequently the data is sent to the server. Once the data is loaded to the server, using secure FTP over a broadband internet connection, it is loaded in to a MS SQL database. Once there, it is available for reporting using an interface that is simple and easy to navigate.
XtreMe eSmartStore
Boutiques
Gift Stores
Apparel & Footwear
Supermarket / Hypermarket
Furniture
XtreMe Foodie
Fine Dining
Kiosks & Takeaways
XtreMe Axis
Food Court
XtreMe Bloom
Wellness Centers
Salon & SPA
It is our strong conviction that every business Firm or Organization, irrespective of its size, has some common needs and some needs that are absolutely specific. Our team takes an approach based on these needs and adopts relevant strategies.
Not only is the XtreMe eSmartStore Mall Management System easy to use, we will walk you through every step of our Go Live process until you are ready to put your systems to use
Call our sales team today and find out how XtreMe eSmartStore guarantees to simply your business and giving you more time on whats important, Your Customers.
We Constantly strive to achieve total customer satisfaction by delivering Error Free products and solutions on time, every time, providing timely technical support and imparting Quality training through continuous process and system improvement

To know more about our Asset management solution, email us or call us on +91 44 4394 6666.
www.pftec.com

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Retail is big business. Even during the recent recession you could go down to your local shopping center and find it packed with people carrying bags from the large high street retailers. The question is how do retailers convince shoppers that they need to buy from them?

In its simplest form you could say that if someone knows they want to buy a product they will just buy it they dont need any convincing. What what about the potential for upselling accessories for that product, or planting a seed in a customers mind to buy something else?

That is where Retail Merchandising can help.

In the past many retailers have seen merchandising as nothing more than an expense, where as now it can be seen as a profitable investment. The science of merchandising is based around a solid marketing plan and no matter how big or small your operation you should allocate a sensible budget for your merchandising.

So how can it make you more profit?

Retail Merchandising isnt just about putting products onto a shelf. Its about planning, product mix, customer experience and execution. A good merchandiser will look at your store in the eyes of your customers right from the moment they enter the store to the moment they leave. Questions that you should ask yourself, from a customers perspective are things like:

-Is my shop front inviting enough to want to make people come in and browse? -Is product presentation clear and appealing? -Are prices marked in a clear fashion? -Are products placed strategically around the store?

These are just a few simple questions that should be asked when it comes to merchandising your store.

One of the important things to remember about merchandising is that retail trends change, so merchandising isnt a one off exercise. Its about moving with the times and creating a continuous appeal to your customers and audience. This might mean bringing in new product ranges, re-arranging your store, sending out seasonal messages in your shop windows. Its about staying on the pulse and ensuring that shoppers are made to want to visit your store and part with their hard earned money.

The retailing industry is one of the best employers, not only in the foreign countries, but all around the world. Now in India the retail industry has made their strong establishment in cities like Delhi, Mumbai and Bangalore etc. So naturally, many job opportunities will be open for the people in India. The people in India are start focusing on making their career in retailing. Basically the retailing company follows the cycle of Manufacturer ——Wholesaler——-Retailer——Consumer. You can see that the retailer is the person who comes directly contact with the consumers buys their products. So you can imagine that how vast is this industry.

You can realize that so many retail jobs are waiting for you. The best retail jobs are usually available at leading chains of supermarkets, department stores, clothing stores, food products, convenience and general stores, pharmacies, variety stores, etc. The most admired retail jobs include assistant manager, cashier, customer service representative, loss prevention personnel and stock / inventory clerks.

There is a numeral of job opportunities for part timers in the present state but none of them are as profitable as retail jobs. The best factor about retail jobs is that they employ people from all sectors, having varied specialties. Retailing industry has also opened the great chances especially for the students who are seeking for the financial support.

Apart from this, at the level of managerial the retail jobs require the fully experienced persons, It is important that the person first get certified by an institution that is called a degree. The second step is your experience and communication skills which is essential for grabbing the best retail jobs. A person who is looking for the retail jobs should have the patience power to tackle the diverse circumstances if occurred.

Since it is the retail outlet which is in direct contact with the customer, only the retailer plays a significant role to bring the image of a brand in front of their customer. If once the retailer satisfies his customer well then it is sure that the he will come back for his next shop. Therefore the job of a retailer is full of responsibilities and taking sensible decisions.

Retail is the place where you need all the presentation skills, if you have the dynamic and a pleasant face then retail jobs suits you best. To search out the retail jobs go to the internet where you get the vast opportunities in retailing.

Author is giving best address of job classifieds site where you can search retail jobs or sales jobs easily.